Issue (also, as the analysts with whom the BBC has spoken point out), China's movement could become a great rebranding campaign and a reinvention movement on a heart-stopping scale. The reinvention of the brand China is not the usa phone list country that has to change its brand image and it is not the first that has to seek to shake off the image of low cost to become something leading. Japan had to do it before. After World War II, low cost products were made in Japan and the country had to rebrand itself to become a manufacturer of high-end products and technology. Chinese brands are usa phone list on the path of change . Some studies indicate that younger consumers have already changed their perception and that some Chinese brands are already associated with cool products, without giving much importance to where they come from. The value of some of the brands is staggering and taken together is much more impressive. The value of Chinese brands has grown in the last decade by 1004%.
In 2006, only one Chinese brand entered the top 100 most valuable in the world. In 2016, there were already 14.adxs By Writing News ADVERTISING INVESTMENT My 10, 2018 Internet is going to take the growth of the advertising market By 2020, half of everything brands spend on ads will go online Tags internet adverts investment advertising usa phone list later favorites. The union of 2 market leaders We generate value through data solutions: validation, enrichment, analysis and activation Increasingly, brands and companies are spending more money on usa phone list advertising and usa phone list more of their budgets on ads. But this rise in advertising and the growing spending that companies are making in this field is not ending up in the same hands as always: the axis of power in the advertising market has just changed completely. Let's go by parts. The first big question is how much money brands are going to spend on ads and when global ad spending is going to grow.
According to eMarketer 's latest estimate , the Global Ad Spending: The eMarketer Forecast for 2018 study , global ad spending forecasts are optimistic. In 2018, brands and usa phone list will spend 7.4% more on advertising. These figures will allow the market to reach a turnover of 628,630 million dollars. The advertising market will usa phone list to grow at a rate of at least 5% per year until 2022. These data refer to general advertising spending, both geographically and at the channel level. This data is already relevant, but it is not the only conclusion that the study allows to reach. The data also shows that of all this growing advertising cake, the one that is going to take a greater part will be the digital market. Media and digital supports will close the year accumulating 43.5% of advertising revenue. The growth of the network Two elements will be key to it.